About
The automation outgrew the agency.
AIRPLUS began in 2018 as a luxury-travel technology house in Hong Kong, planning demanding trips the traditional way: expert humans, deep supplier relationships, phones that never stopped. To survive its own volume, the team started automating — first fare searches, then price monitoring, then rebooking. The software quietly became better at watching prices than any human desk could be. Clients began choosing AIRPLUS for the automation rather than despite it. AIRPLUS Intelligence is that system, productized — and Plus is its voice.
Founder
Chris Yang
Chris Yang has spent more than a decade deep inside the machinery of global travel — fares, inventory, distribution — first as an operator, then as the engineer who automated his own company. A founder twice over, with an angel-backed on-demand delivery startup before AIRPLUS, he built AIRPLUS from a Hong Kong luxury-travel house into a technology company by turning its operations into software. That software became Plus.
His work now sits where the company's edge is: machine learning and quantitative research — price prediction, the market behavior of fares, the models that decide when Plus holds and when it strikes. He still reads the model outputs himself.
★ Featured honor
Most Influential in Travel Tech Industry of Asia 2024
Awarded by FigureAsia, recognizing the work behind agentic booking and real-time price intelligence in Asian travel.
figureasia-certificate.jpg★ Fellowship
Life Fellow, Royal Society of Arts
Elected FRSA — a fellowship of practitioners committed to enriching society through ideas and action, in the Society's tradition spanning arts, manufactures and commerce.
Affiliations: HKAPAT Expert Committee of Innovation · EU Chamber of Commerce · First Class Club speaker
Leadership
The people behind Plus.
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